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Careers@eServ360

Digital Marketing Manager

Noida, Uttar Pradesh, India

We at eServ360 are looking for a self-driven individuals who can thrive in fast paced, entrepreneurial environment and are passionate about learning, strong ownership and continuous improvement of client experience. The applicants should have good problem solving skills and should have attitude to take on challenges.

Job Responsibilities:

  • Candidate will Strategize and Execute Online/Mobile Display, Affiliate, and Social Media Campaigns to drive Traffic, New User Acquisition and Brand. Online/Mobile Media Planning.
  • Manage brand communication and creative ideation and development. Strengthen the brand to increase brand searches and direct traffic.
  • Activation & Engagement of Existing Users - Effectively use the own and earned media to drive unpaid traffic, acquisitions, and activations.
  • Campaign/Consumer Analytics, Insights, and Optimizations. Manage Digital, Social, and Creative Agencies to deliver Business Results. Plan and execute Market/Consumer Research and develop actionable Insights.

Minimum Experience Requirements:

  • Bachelors or Masters Degree in any field. MBA would be an added advantage
  • Minimum 2 year experience.

Key Skills:

  • Has excellent communication skills, and is ready and willing to take on and lead offbeat projects that may not always be in the ambit of a typical Brand Manager.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
  • Proven working experience in digital marketing
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking

Compensation: Depending on candidate, experience and expertise.

Send in your cv to careers@eServ360.com

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